Un-Branded: How Consumers Outgrew Traditional Branding

Fashion

Fashion

Un-Branded: How Consumers Outgrew Traditional Branding

The Fall/Winter 2021 collections – whether they were ones on the runway in New York or on catwalks in Paris – made it clear that logomania is back. After doing away with ubiquitous branding several years ago, on the heels of what the widespread demonstration of has been ...

August 22, 2024 - By Julie Zerbo

Fashion

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4 min read

Does Renting Clothes Really Have a Positive Environmental Impact?

Does Renting Clothes Really Have a Positive Environmental Impact?

January 9, 2025 - By Valerie Swaen, Joëlle Vanhamme

Fashion

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3 min read

In Bid for Product Design Protection, Audemars Piguet Faces Scrutiny

In Bid for Product Design Protection, Audemars Piguet Faces Scrutiny

January 8, 2025 - By TFL

Fashion

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6 min read

Regulating the Industry: A Running Tracker of Fashion-Focused Legislation

Regulating the Industry: A Running Tracker of Fashion-Focused Legislation

January 6, 2025 - By TFL

Fashion

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3 min read

Celebrity Brands: Fame Alone Isn’t Enough to Keep Them Afloat Anymore

Celebrity Brands: Fame Alone Isn’t Enough to Keep Them Afloat Anymore

January 2, 2025 - By Omar Fares

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Fashion

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2 min read

Canada’s Sustainable Fashion Paradox: Is the Country Doing Enough?

Canada’s Sustainable Fashion Paradox: Is the Country Doing Enough?

May 18, 2018 - By TFL

Fashion

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2 min read

Is Choosy and its “It” Girl-Centric, Light-Speed Fashion Brand a Lawsuit Waiting to Happen?

Is Choosy and its “It” Girl-Centric, Light-Speed Fashion Brand a Lawsuit Waiting to Happen?

May 18, 2018 - By TFL

Fashion

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4 min read

Ralph & Russo, the Barely 10-Year Old Couture Brand that is the Talk of the Fashion World

Ralph & Russo, the Barely 10-Year Old Couture Brand that is the Talk of the Fashion World

May 17, 2018 - By TFL

Fashion

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2 min read

Fashion Psychology: The Budding Field that Aims to Understand Why We Wear What We Wear

Fashion Psychology: The Budding Field that Aims to Understand Why We Wear What We Wear

May 16, 2018 - By TFL

Fashion

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2 min read

Brandy Melville: Instagram’s First Retail Success

Brandy Melville: Instagram’s First Retail Success

May 10, 2018 - By TFL

Fashion

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2 min read

Looking for the Blueprint for the Modern Fashion Brand? It’s on Instagram

Looking for the Blueprint for the Modern Fashion Brand? It’s on Instagram

May 2, 2018 - By TFL

Fashion

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3 min read

The State of Fashion Design in China

The State of Fashion Design in China

May 2, 2018 - By TFL

Fashion

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2 min read

Tiffany & Co. Takes Over New York City With its Trademark Blue Hue

Tiffany & Co. Takes Over New York City With its Trademark Blue Hue

May 2, 2018 - By TFL

Fashion

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2 min read

Following a 90’s Heyday, Consumers Are Actually Buying Coach Bags Again

Following a 90’s Heyday, Consumers Are Actually Buying Coach Bags Again

May 1, 2018 - By TFL

Fashion

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2 min read

Fast Fashion is Sweeping Korea and Finding Fans in the West

Fast Fashion is Sweeping Korea and Finding Fans in the West

May 1, 2018 - By TFL

Fashion

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2 min read

Fashion and Luxury: The State of Consumer Spending in China

Fashion and Luxury: The State of Consumer Spending in China

April 30, 2018 - By TFL

Fashion

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2 min read

Scarcity is Giving Rise to a Surge in Counterfeits, Supreme Doesn’t Seem to Mind

Scarcity is Giving Rise to a Surge in Counterfeits, Supreme Doesn’t Seem to Mind

April 30, 2018 - By TFL

Fashion

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4 min read

Prada Marfa: The “Museum” that Almost Never Came to Be

Prada Marfa: The “Museum” that Almost Never Came to Be

April 27, 2018 - By TFL

Fashion

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2 min read

Fake Followers, Fraud, Huge Budgets Still Dominate the Influencer Marketing Sphere

Fake Followers, Fraud, Huge Budgets Still Dominate the Influencer Marketing Sphere

April 25, 2018 - By TFL

Fashion

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2 min read

As Many Fashion Brands Ditch Sex-Sells Advertising, Kim Kardashian Bucks the Trend

As Many Fashion Brands Ditch Sex-Sells Advertising, Kim Kardashian Bucks the Trend

April 25, 2018 - By TFL

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