Moon Boot-maker Tecnica Group has suffered another loss in its years-long quest to defend the registration of its famed footwear, with the European Union General Court upholding a previous finding that the three dimensional mark lacks the necessary distinctiveness to avoid invalidation. The case got its start on the heels of Swiss wholesaler Zeitneu GmbH lodging a … Continue reading EU Court Confirms that Moon Boot Design is Not a Valid Trademark for Footwear