Daily LInks
1. Fashion Brands Still ‘Nervous’ to Set IP Loose in Metaverse: BNV CEO. “We have to demonstrate how that can actually be quite cool. You can still retain your brand DNA, your brand identity, your brand IP, but you can also enable your community to be proactive around that,” he said. – Read More on Decrypt
2. A Once-Obscure Chinese Startup Overtakes Shein In US. Spending on Temu — an e-commerce marketplace backed by China heavyweight PDD Holdings Inc. — was 20% higher than more established fast-fashion retailer Shein in the US in May. – Read More on Bloomberg
3. RELATED READ: SHEIN Accuses Rival Temu of Impersonation Scheme in Trademark Lawsuit. The case comes amid an effort by SHEIN – which is no stranger to infringement litigation – to double-down on the U.S. market, where it has overtaken competitor brands like H&M, Fashion Nova, Forever 21, and Zara. – Read More on TFL
4. Generative A.I. Can Add $4.4 Trillion in Value to Global Economy, Study Says. Generative A.I., which includes chatbots such as ChatGPT that can generate text in response to prompts, can potentially boost productivity by saving 60 to 70 percent of workers’ time through automation of their work, according to the McKinsey report. – Read More on the New York Times
5. EU lawmakers vote for tougher AI rules as draft moves to final stage. European Union lawmakers on Wednesday agreed changes to draft artificial intelligence rules to include a ban on the use of the technology in biometric surveillance and for generative AI systems like ChatGPT to disclose AI-generated content. – Read More on Reuters
6. Google is using AI to change how you shop. The company on Wednesday announced a new virtual try-on feature that uses generative AI, the same technology underpinning a new crop of chatbots and image creation tools, to show clothes on a wide selection of body types. – Read More on CNN
