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Brand Forward: Law, Retail & The Future
A Conference by TFL

Founding Partners

BRAND FORWARD will bring together legal and industry leaders shaping the future of fashion and retail.

Join us in New York City for off-the-record conversations, expert-led panels, and opportunities to connect with peers – from in-house counsel to brand executives. CLE credit will be available.

When

Oct 9, 2025 | 1:30-7:00PM EST

Where

New York City

Speakers

Bernadette DeAngelis

Bernadette DeAngelis

Marketing Transformation & Operations Director, Coach

Sky Gellatly

Sky Gellatly

Co-Founder & CEO, ICNCLST

Joëlle Grunberg

Joëlle Grunberg

Partner & N. America Luxury Group Leader, McKinsey & Company

Inii King

Inii King

Founder & Chief Creative Officer, King & Partners

James Lamdin

James Lamdin

Director of Vintage & Pre-Owned, Watches of Switzerland

Laura Lewis

Laura Lewis

Chief Administrative Officer & General Counsel, StockX

John Maltbie

John Maltbie

Director of IP & Civil Enforcement, Louis Vuitton N. America

Michael Sarantakos

Michael Sarantakos

Senior Director Global Design, Innovation & Brand partnerships, Crocs

John Shmerler

John Shmerler

CEO, The 1916 Company

Jenny Vo

Jenny Vo

Legal Counsel, Brand Protection, Lululemon USA

Julie Zerbo

Julie Zerbo

Founder & Editor-in-Chief, The Fashion Law

More speakers to be added

Panels & Agenda

1:30 PM | Check-in

1:45 PM | Opening Remarks

We’ll kick off the afternoon with a welcome from our hosts and a look at the themes shaping the future of retail – from legal innovation and strategic brand building to what’s at stake in today’s rapidly evolving landscape.

2:00 PM | The Brand Blueprint: Relevance, Enforcement & Market Power

The embrace of dupes, a shifting understanding of authenticity, and the rise of hyper-aware consumers raise questions about what it takes to craft – and maintain – a meaningful brand identity. This panel brings together key industry players to provide an unfiltered look at how to build and enforce relevant brands and maintain a dominant position in the market.

3:00 PM | Disrupting the Traditional Retail Model: Monetizing the New Consumer

Join leading experts as they decode the next wave of retail growth – where resale, recommerce, and AI are not just trends, but transformative business models. This panel will explore how forward-thinking companies are tapping into changing consumer behaviors, embracing emerging tech, and building resilient, future-ready strategies to thrive in a quickly changing market.

4:00 PM | Future-Proofing the Playbook: Marketing & Product Strategy

In a market where consumer expectations shift overnight, how do companies stay ahead? Industry leaders unpack what it takes to create breakout products and bold campaigns. From hyper-personalization and smart partnerships to legal agility and tech-powered strategy, discover how top brands are rewriting the rules to drive engagement, scale impact, and future-proof their market position.

5:15 PM | Closing

The day will end with a provocative conversation that delves into the future of retail – previewing what’s next for brand leaders, legal professionals, and innovators.

5:45 PM | Evening Cocktails

Enjoy drinks and networking with fellow industry professionals.

7:00 PM | Event ends

Interested in attending?

Due to the intimate and off-the-record nature of this event, registration is being handled directly. For pricing, questions, and registration details, please contact support@thefashionlaw.com.

For sponsor details, please contact miriam@thefashionlaw.com.